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MTV and Anonymous Battle Online Bullying

When a teen girl named 'Kylie' wrote her suicidal thoughts on, last week, a Twitter account called @KillYourselfKylie tweeted back a series of posts, urging her to kill herself.

The hacktivist group Anonymous and another group called 'Rustle League' struck back at @KillYourselfKylie with tweets: “We’ll get to work on this problem NOW" and “So, you think this is FUNNY? Let me introduce you to the REAL Internet Hate Machine, you dumb-ass bullying Twats. Game: On.”

Anonymous and Rustle League then threatened to post the full names of the teens who’d been bullying Kylie, unless they apologized, reports

Kylie later thanked her rescuers: “It's nice to see the power of twitter do good."

Another online support system, not quite as aggressive as Anonymous, is an MTV app called 'Over the Line?' Users can post anonymously or by name, while other users vote on whether the bullying behavior is socially acceptable or not. 

The app, which was created by MTV and a lab at MIT, will now have a new feature where teens can get support and/or give advice to bullied kids.

Jason Rzepka, senior vice president of public affairs for MTV, told "We wanted to help our audience come up with their own answers. Rather than us putting up a list of digitals do’s and don’ts, it’s more valuable to ask them to collectively draw the line between what’s innocent and appropriate, and what’s not.”


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