Tiger Woods used to be golf’s biggest mainstream star. When he was at his best, winning majors left and right, he brought in an audience unlike anything the sport had ever seen before.
Ever since the unfortunate car accident that derailed his career, though, Woods has been unable to captivate fans like he used to. Contrary to popular belief, nobody wants to tune in to see him struggle – and the TV ratings reflect that. Woods’ most recent showing, a 3-over 73 tied for 21st finish at the 2012 U.S. Open, was confirmation that the guy who was once on pace to be the greatest of all time is dead and gone.
So what’s golf to do? Clearly the sport is in dire need of a new mainstream star. Webb Simpson won this weekend’s tournament, but he lacks the charisma and brand name appeal to put golf on his back. Beau Hossler impressed a lot of people, but he’s too young to take the mantle. Rory McIlroy and Phil Mickelson both had their time to shine, and they proved they didn’t have what it takes.
Who does that leave to wear the crown of The Man in golf? Well, we nominate this guy…
Sure, he isn’t actually a golfer at the moment – but he still looks like he’s a better bet to win a future major than Tiger Woods. He’s a lot more likable, too.
(Kudos The Big Lead)