Kellogg's has angered a Christian group by supporting Atlanta's Gay Pride March with an ad featuring Tony the Tiger, the beloved mascot of Frosted Flakes cereal.
According to CNS News, the ad reads, "At Kellogg's, we're an evolving culture that respects and accepts employees' sexual orientation, gender identity and gender expression so that all employees can be authentic and fully engaged."
However, the Christian-based American Family Association recently slammed the ad on Facebook: "Guess who was a huge sponsor of the Atlanta Gay Pride march and festival last month? They even put an ad in the 'Pride Guide.'"
"Our policy toward corporate America and companies that serve the public is that we ask them to remain neutral in this battle over same-sex marriage," Ed Vitagliano, research director for AFA, told The Christian Post.
However, that wasn't the case in 2012 when AFA Internet radio host Buster Wilson expressed his support for Chick-Fil-A when its president Dan Cathy spoke out against gay marriage, noted RightWingWatch.org (video below).
"Chick-Fil-A is an extremely successful company, just like the word of God said you’d be by the way," said Wilson. "God’s word says let not these words depart your mouth but meditate on them day and night so that you may be careful to do everything written in them and then shout your way, be prosperous and successful."
"That’s what God told Joshua in Joshua 1:8, and we have a living example right in front of us Chick-Fil-A, prosperous and successful, because they live according to God’s word," added Wilson.
In response to the uproar over the Tony the Tiger ad, Mark King, Kellogg's Global Head of Diversity, recently told The Huffington Post, "Kellogg's is firmly committed to diversity and inclusion and puts a tremendous amount of effort toward ensuring equality through our policies, benefits and culture. We are honored to have been named a Top 50 company for Diversity by DiversityInc, and for achieving a perfect score on the Human Rights Campaign’s Corporate Equality Index.”