Republican presidential candidate Donald Trump continues to outpace his GOP rivals in the polls despite having spent less than any candidate on television ads.
A report from NBC News on Dec. 1 shows Trump has spent only $217,000 on ads.
That’s less than 1 percent of the $28.9 million former Florida Gov. Jeb Bush and his Right to Rise PAC have spent, The Washington Post points out.
In total, those considered establishment Republicans, including Bush, have spent $47.5 million on ads while those deemed outsiders — Trump, Ben Carson and Sen. Ted Cruz of Texas — have spent only $2.9 million collectively. That’s a 16-to-1 spending gap, according to NBC.
As The Washington Post indicates, Trump’s standing in the polls is the inverse of his ad spending. And Bush, who is outpacing everyone in terms of ad spending, is still averaging single-digit polling numbers.
This isn’t the first time Trump’s spending, or lack of it, has made news.
In October, Reuters reported Trump’s campaign finance report indicated he had spent $5.6 million total on his campaign.
Perhaps even more remarkable was that the biggest single expenditure, at the time, was the $825,000 spent on campaign gear like his “Make America Great Again” hats and T-shirts.
The next biggest item was $700,000 spent on flights on his personal 757.
As the recent ad-buys data show, Trump, who has continued to say he can finance his own campaign, has had to spend remarkably little of his own money.
When Trump's October finance report came out, NBC reported he had put $1.9 million of his own money into the campaign. By comparison the billionaire real estate developer raked in $3.9 million in mostly online contributions.