After President Donald Trump tweeted the now-famed typo "covfefe," it soon went viral on social media. It was funny enough -- and also seven characters -- that people rushed to memorialize it on vanity license plates around the country.
When California attorney Craig Cooper saw the tweet while hanging out with his family, he thought it was funny and did a quick search for the availability of "covfefe" on a vehicle registration site, according to CNN. Turns out, nobody owned it. A short time later, the "covfefe" vanity plate was his.
His daughter, Tayla, posted a Twitter photo of Cooper holding up proof of his newly purchased vanity plate, which quickly went viral as well. Cooper said he didn't expect that reaction to the photo, which gained more than 20,000 retweets and more than 96,000 likes.
Cooper says he still amused by the plate, but he's not entirely sure if he'll put "covfefe" on the back of his car. Demand for "covfefe" vanity plates likely surged due to the president's tweet, but license plate registration websites do not give statistics.
The typo has been so popular for drivers that only a handful of states still have the "word" left for purchase: New Hampshire, North Dakota, Pennsylvania, South Dakota, Washington, West Virginia and Wisconsin.
Evan Milton of Omaha, Nebraska, woke up to find "covfefe" was trending on Reddit and quickly applied to emblazon the typo on a license plate, according to the Lincoln Journal-Star. Within hours, his application was approved, and his 2009 Volkswagen Jetta will cart around the now infamous "word."
Milton, 26, says he'd been considering a meme-themed vanity plate for some time, even thinking of getting "MEMEDAD" for a brief second.
"I count the letters of every garbage meme that comes through,” he said, laughing afterwards. "This whole thing is so ridiculous."
Milton says he and his friends are constantly trying to outdo each other when buying cheap prank gifts or internet-inspired gags, but this one might not crack the top five.
"Let’s just say I’m not going to be renewing this,” Milton said.
A quick internet search of "covfefe" immediately yields several T-shirts for sale, an Urban Dictionary definition and several news outlets struggling to explain what Trump may have meant.
Late-night political comedians Trevor Noah and Stephen Colbert predictably had bits about the typo, both offering their humorous explanations.
"Despite the constant negative press covfefe," wrote Trump May 31. He deleted the tweet several hours later.