Tech geeks and Apple devotees might want to mark October 4 down on their calenders -- that is apparently the long-awaited day that Apple will unveil its new iPhone 5.
The Wall Street Journal's "All Things D" (the "D" is for "digital) reports that the company will hold one of its classic media events on that day to show the panting world its newest incarnation of the iconic gadget.
While Apple could certainly change its plans anytime, sources said that the Oct. 4 date has been selected by the company to showcase the iPhone 5. Sources added that the plan is now to make the new device available for purchase within a few weeks after the announcement.
This announcement will be like none other in Apple's recent history because it will not feature company founder Steve Jobs and his trademark black turtleneck. Jobs stepped down as CEO last month so all eyes will be on new company chief Tim Cook to watch his first big moment.
Or will Jobs show up? "All Things D" writes:
What will be interesting to see, of course, is if Jobs himself will also make an appearance, which is something that is likely to be determined by his health, in a decision that will be made very close to the event.
And while putting Jobs onstage with Cook could diminish the new leader’s first public effort, what better “one more thing” than Jobs himself making a cameo appearance?