As cool winter temperatures chill things down outside, one group of people is trying to heat things up by posing naked in the snow.
After Leanne Myers and her neighbor Danielle Smith posed in snow wearing only their skivvies and posted the images on Facebook in an attempt to make their friends chuckle, the pictures quickly went viral, according to The Daily Mail.
Since then, a page dedicated to naked snow pictures has been created and it has more than 250 photos on it and has received more than 5,500 likes. Members of the group have uploaded naked pictures of themselves in the snow with their unmentionables being covered up by things like snowmen, tires, guitars and frying pans. Myers was shocked by the overwhelming reaction that her original photo received but sounds happy about how people responded to it.
“It is totally amazing, I really had no idea it would take off like this,” she said. “People have really embraced it, and a lot of the pictures are of friends of friends, but now there's some coming in from people I don't know.”
Besides raising her profile on the Internet, Myers has also become somewhat of a local celebrity since the craze began.
“My husband and I went out on Saturday to the club in the village and a lad said ‘Hi Leanne, I didn't recognise you with your clothes on’”, she said. “That's when I knew it had gone a bit further than that.”
Myers first took and posted the pictures as a way to give a few of her friends a laugh, but now she may attempt to take things to next level and begin using the group to raise funds for a local charity.