For 12 days in February, McDonald’s will be accepting payment in the form of affection with their “Pay With Lovin’” Instant Win Game.
McDonald’s will announce the “Pay With Lovin’" game Sunday with a commercial airing during Super Bowl XLIX.
Beginning Monday, Feb. 2, participating restaurants in the fast food chain will allow randomly-selected customers to pay for their meal with an “act of lovin’,” reports The New York Daily News.
What types of lovin’ will be required by those selected in the game to receive their order for free?
The McDonald’s staffer who is the “Lovin’ Lead” may ask the participant to call a loved one, fist bump with him or her, share what the person loves about their significant other, or have them blow a kiss.
Terri Hickey, a spokewoman for McDonald’s, said the company expects about 1 million customers to benefit from the game, reports Huffington Post.
Each participating restaurant will have 100 prizes to give away between the hours of 6 a.m. to 6 p.m. Drive-thru orders are not eligible.
The majority of the prizes will be given away in the first two days of the promotion, Feb. 2 and 3.
The “Pay With Lovin’” game ends Feb. 14. Visit McDonald’s website to view the official rules.