There's always a constant streams of gubbins from film studios in the build up to a major release. Teaser posters, leaked pictures from set, about 20 trailers etc etc but non equate as in-depth, fascinating and exciting as Peter Jackson's blog for The Hobbit. He's stayed true to form and made it really, really long.
Love the attention to detail here - it's a real fanboy's dream. You get the lot - sets, prosthetics, dildo swords, rivers and a few surprise appearances from the cast too.
Good work Jackson - we're loving this already.