Wal-Mart will stop selling one type of Black Lives Matter shirt on its website after the Fraternal Order of Police said its members were offended.
The “Bulletproof: Black Lives Matter” shirt will no longer be available on the company's website, which was sold through a third party, after Chuck Canterbury, the FOP president, wrote to Wal-Mart CEO C. Douglas McMillon on Dec. 20 and said the T-shirts and sweatshirts were “offensive.”
“I urge you to prohibit the use of the Walmart name and website for the retail sale of these products,” Canterbury wrote, reports The Washington Post. “I am concerned that allowing these articles to be sold in this way will damage your company’s good name amongst FOP members and other active and retired law enforcement officers.”
“Commercializing our differences will not help our local police and communities to build greater trust and respect for one another,” Canterbury added, according to The Root. “Turning a buck on strained relationships will not contribute to the healing process. This should be a time for joy, and no family who has lost a son or daughter, whether in the line of duty or in a tragic event, should have their pain turned into someone else’s profit.”
Wal-Mart also sells “Blue Lives Matter” shirts on its website, but Canterbury did not object to the selling of those products.
Although Wal-Mart will no longer sell the “Bulletproof: Black Lives Matter” T-shirts, it will continue to sell items with the slogan “Black Lives Matter.”
“Like other online retailers, we have a marketplace with millions of items offered by third parties that includes Blue Lives Matter, Black Lives Matter and All Lives Matter merchandise,” Wal-Mart said in a statement. “After hearing concerns from customers, we are removing the specific item with the ‘bulletproof’ reference.”