(Editor's note: According to a report in the New York Daily News, at the last minute on Thursday the city of Montreal denied a permit for a public event to launch the new ad, claiming it is sexist. In an email to PETA, a Montreal official wrote:
"It is not so much controversial, as it goes against all principles public organisations are fighting for in the everlasting battle of equality between men and women."
Here's what Anderson said in a statement to the News:
"In a city that is known for its exotic dancing and for being progressive and edgy, how sad that a woman would be banned from using her own body in a political protest over the suffering of cows and chickens. In some parts of the world, women are forced to cover their whole bodies with burqas -- is that next? I didn't think that Canada would be so puritanical.")
Voluptuous vegetarian Pamela Anderson is proving that all animals have the same parts and encouraging people to ditch meat. In this sexy ad for PETA, the blonde bombshell shows some serious skin and looks as if she's been tagged by a butcher, making it clear that humans and animals are composed of identical parts.
Just like humans, animals are made of flesh, blood, and bone and have organs and senses. Animals also have emotions and unique personalities, feel pain, and create families and relationships with other animals, if given the chance.
Ninety-seven percent of the U.S. meat supply comes from factory-farmed animals. Animals on factory farms are deprived of everything that is natural and important to them. They are forced to live in filthy, severely crowded conditions and are often fed an unnatural diet that includes antibiotics and drugs. Disease spreads quickly on factory farms, and animals are often denied proper veterinary care and forced to stand in their own waste. These animals' short lives come to a painful end at the slaughterhouse where cows, pigs, and chickens often have their throats cut and are dismembered while they are still conscious.
In the ad, Pamela Anderson shows off her outer—and inner—beauty to promote a vegetarian diet and point out the similarities between humans and animals. There are many cruelty-free and tasty alternatives to meat available, and going vegetarian saves the lives of approximately 100 animals a year! Check out PETA's free vegetarian/vegan starter kit, and experience the benefits of a plant-based diet yourself.