Video of a Texas woman reacting to her new Chewbacca mask is quickly going viral (video below).
Within 24 hours, Candace Payne's video was viewed more than 69 million times on Facebook, and it's easy to see why.
Payne, 37, recorded herself trying on her new Chewbacca mask in a Kohls parking lot for a Facebook Live video. Her hysterical reaction to putting on the mask, which has a moveable mouth and a built-in speaker to play Chewbacca's sounds, quickly captured the internet's attention.
According to The Blaze, Kohls told Forbes that the mask shown in the video sold out soon after Payne's video went viral.
“That’s just crazy,” Payne told the BBC. “I’m just laughing — in all honesty, that is ridiculous. I’ve looked at the number of views and it just seems like someone is just playing with a calculator.”