Technology

Google is Dropping Google+, Say Sources

| by Michael Allen

Google is reportedly going to drop Google+, which was supposed to compete with Facebook and Twitter.

Google has pushed YouTube and Gmail users into Google+, and has even linked Google search results to Google+, but the “required” Google+ integrations didn't go so well.

YouTube co-founder Jawid Korem slammed Google for requiring Google+ in order to comment on YouTube videos in 2013, noted The Guardian.

According to Tech Crunch, the news about Google+ coincides with the departure of Google executive Vic Gundotra, who was a driving force behind Google+.

While a Google rep. denied these reports, Tech Crunch states, "According to two sources... talent will be shifting away from the Google+ kingdom and towards Android as a platform, we’re hearing."

The unidentified sources also told TechCrunch that Facebook’s purchase of WhatsApp was also part of the reason behind the end of Google+.

Gmail will continue to be linked to Google+, but there will no longer be required integration of Google+ to other Google products.

Google consistently shuts down many of its highly-touted products. BGR.com reported on a Gwern.net study that found Google axes one out of three services.

The study found that advertising products tend to survive, while social media products and Google’s third-party acquisitions have a high chance of closing.

Sources: Tech Crunch, BGR.com, The Guardian, Moz.com