Pennsylvania's Lehigh Valley IronPigs, a minor league baseball team of the Philadelphia Phillies, is planning to offer urine-controlled video games in its restrooms when the season starts next month (video below).
The custom-made urinals, designed by the UK company Captive Media, feature a pee controlled video screen to entertain male fans as they urinate, reports Philly.com.
"To turn left, pee left … to turn right, pee right," the video screen says. At the end of the game (an average of about 55 seconds, according to the company's research), players will get a code to put their score on a leader board.
The IronPigs' Coca-Cola stadium will be the first U.S. sports stadium to feature the games, reports ESPN.com.
Captive Media states that companies in Knoxville, Tenn. and Dallas, Texas already have the customized urinals, as do about a dozen companies in Europe.
According to the IronPigs, the first game will be an alpine skiing game but will be rotated in and out during the season.
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Kurt Landes, the IronPigs' general manager, said "these games are sure to make a huge splash."