It’s been a long summer for the Milwaukee Brewers and their fans. The team is 43-61, 5th in the National League Central Division and reeling from the suspension of OF Ryan Braun for the rest of the season. Now, team owner Mark Attanasio is rewarding the Brewer faithful for the entire month of August as a token of the team’s gratitude.
The Brewers will give a $10 voucher for anything you can purchase in the box to each fan in attendance at each of their 12 home games in August, according to ESPN. The plan is estimated to cost the team up to $3.6 million, which will be mitigated in part by what they don’t need to pay Braun for the rest of the season, but Rick Schlesinger said the plan was in the works before Braun was punished.
"We were finalizing something like this to give back to our loyal fans just as news of Ryan's suspension hit," said Schlesinger. "Mark decided he wanted to make a dramatic impact that would cost more money."
Attansio wrote a letter to fans Tuesday in which he said, “We share your frustration and disappointment with the news of Ryan Braun’s suspension and the mistakes that Ryan has made. We want you to know that we take this matter very seriously.”
Even though the Brewers are almost 20 games below .500, they’ve drawn fairly well for their record, averaging 31,000 fans per game at Miller Park, which can hold 42,200 fans for a baseball game. In his letter, Attanasio said the team would be rolling out a series of initiatives meant to reward Brewers fans for their loyalty to the team, part of what Schlesinger called the “Fans First” campaign.
"This is an investment in our fans and an investment in our brand, to do what we can do to mitigate a trying summer," said Schlesinger.