A controversial new Fiat ad appears to be selling cars and breast implants.
The new advertisement (video below) is currently airing in Argentina, but has raised eyebrows around the globe since the ad went viral on the web, with nearly 300K views on YouTube.
In the ad, entitled 'Boob Job,' a woman explains to a man that she has made the decision to increase her cup size.
He immediately imagines himself floating in the air and diving face first between her 'new' giant breasts.
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So far, Fiat has no plans to pull the ad, at least until enough people have seen it. Then, perhaps, they will bow to the outrage.