Reebok is currently offering free shoes to certain customers for a very surprising reason.
The shoe company is reportedly offering free sneakers to New Balance customers who got rid of their sneakers after the company voiced its support for President-elect Donald Trump. The issue got worse after an alt-right and white supremacist website called the Daily Stormer referred to New Balance as the “official shoes of white people.”
New Balance quickly attempted to distance itself by issuing a statement that said it “does not tolerate bigotry or hate in any form.”
In response to a video showing someone attempting to flush a pair of New Balance shoes down the toilet, Reebok Classics offered to give the person free shoes.
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“Since it looks like your toilet may be clogged, shoot us a DM & we'll send you some kicks to walk to the closest bathroom,” the company said.
Another offer was made in response to a video made by someone named Jared.
“Hey Jared, looks like you're down a pair of kicks! Shoot us a DM, we've got you covered,” the company responded, says the Daily Mail.
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New Balance vice president of public affairs Matt LeBretton told BuzzFeed that the quote about supporting Trump was taken out of context.
“The statement [quoted by Sarah Germano] is correct in the context of trade, not talking about large geo-political anything, but in the context of the Trans Pacific Partnership agreement,” he said. “It’s inaccurate. Everything I’ve said is in the context of trade.”
The full New Balance statement following the controversy is below.
New Balance does not tolerate bigotry or hate in any form. One of our officials was recently asked to comment on a trade policy that was taken out of context. As a 110-year old company with five factories in the U.S. and thousands of employees worldwide from all races, genders, cultures and sexual orientations, New Balance is a values-driven organization and culture that believes in humanity, integrity, community and mutual respect for people around the world. We have been and always will be committed to manufacturing in the United States.