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Netflix To Offer Offline Viewing, But Not In The U.S.

| by Brendan Kelly

Netflix users have been waiting a long time to hear if the rumors that the service would eventually allow offline viewing are true.

Now, while it looks like that may soon be a reality for some, Netflix's Chief Content Officer says that users in the U.S. will not have the option available anytime soon, according to DSL Reports.

In an interview with CNBC this week, Chief Content Officer Ted Sarandos revealed that while the streaming service plans to offer an offline viewing option in the future, the service will initially be reserved for areas which lack high-speed internet access. This means that the U.S. will not have access to the feature because there is greater access to faster internet.

We have talked a lot about this over the years and our belief is that broadband and Wi-Fi become more and more ubiquitous, available in more and more places that you are, more and more minutes of the day. Now as we've launched in more territories … They all have different levels of broadband speeds and Wi-Fi access. So in those countries they have adapted their behaviors to be much more of a downloading culture. So in those emerging territories it starts to become a little more interesting. We still think for the developed world our thesis has been true but I think as we get into more and more (of the) undeveloped world and developing countries that we want to find alternatives for people to use Netflix easily.

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When asked by CNBC if the feature would be coming to Netflix soon, the CCO said that the company is "looking at it now, so we'll see when."

Whether or not the feature is unveiled in the near future, users in the U.S. will have to wait a bit longer.

Earlier this year, Netflix expanded to 130 new countries, making the service available in 190 territories in total. The move seems to have been successful, as Netflix saw 3.2 million new international subscribers in the last quarter.

Sources: CNBCDSL Reports / Photo credit: Netflix via CNBC

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