Society

Cara Delevingne Goes Topless For Puma Campaign (Video)

| by Brendan Kelly
Cara Delevingne for PumaCara Delevingne for Puma

Cara Delevingne has gone nearly topless for Puma's powerful new Do You campaign (video below).

The 24-year-old actress and model is the face of Puma's new campaign, seen wearing a shirt torn open and the word "Mine" written across her stomach, reports the Daily Mail. The campaign seeks to empower women with its statement to "take ownership" -- and probably to sell hoodies, too, notes The Huffington Post.

Photos for the campaign were shared on Puma's Instagram page.

Popular Video

This judge looked an inmate square in the eyes and did something that left the entire courtroom in tears:

"Take ownership of yourself," the caption reads. "To stand in your shoes and just be you - it's a powerful statement. #DoYou #PUMAWomen"

The "Suicide Squad" star also shared a video of the campaign on her own Instagram account.

Everyone is insecure, it's just being honest about that and having strength in vulnerability. Don't follow the crowd, don't do what other people do because everyone else is doing it. It's all about accepting who you are and not apologizing for it. Stand in your shoes and just be you. At the end of the day if they don't like you, fudge off. Whatever.

Sources: Daily MailThe Huffington PostPuma/YouTube / Photo credit: Puma via Daily Mail

Is this a powerful ad for Puma?
Yes - 0%
Yes - 0%