Smokers of Camel Crush Bold, Pall Mall Deep Set Recessed Filter, Pall Mall Deep Set Recessed Filter Menthol and Vantage Tech 13 cigarettes may want to consider quitting or finding a new way to satiate nicotine cravings. The Food and Drug Administration has ordered R.J. Reynolds Tobacco Co. to stop both selling and distributing those products after ruling they weren’t similar enough to earlier versions, meaning the health risks were unknown.
Combined, the cigarettes make up less than one percent of the market share, meaning sales won’t be significantly impacted, the Wall Street Journal reported.
Under a law passed in 2009, tobacco companies were required to prove that products launched between February 2007 and March 2011 were similar to earlier incarnations. The FDA claims that those four products failed to make their case, The Hill reported.
“These decisions were based on a rigorous, science-based review designed to protect the public from the harms caused by tobacco use,” said Mitch Zeller, director of the FDA’s Center for Tobacco Products, in a release. “The agency will continue to review product submissions and exercise its legal authority and consumer protection duty to remove products from the market when they fail to meet the public health bar set forth under law.”
R.J. Reynolds said they don’t agree with the ruling. “We supplied the agency with extensive information on each of the products and responded to all of the agency’s questions. Our product stewardship process is rigorous and ensures that we are producing the highest quality products that meet regulatory requirements.”