A new study by Knox College in Galesburg, Ill., published earlier this month in the journal Sex Roles, claims that girls as young as 6 think of themselves a sex objects.
Researchers asked dozens of girls from the Midwest between the ages of 6 and 9 to choose a doll that looked like themselves, what they wanted to look like, would be most popular, or what they wanted to play with (image below).
LiveScience.com reports that 68 percent of the girls said the sexy doll represented how they themselves wanted to look, and 72 percent said the sexy doll would win a popularity contest up against the non-sexy doll.
Lead researcher Christy Starr told LiveScience.com that the girls equated sexiness with popularity, which comes with “many social advantages.”
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The researchers blamed the media and moms for hyping sexy images. The study found that girls who watched a lot of TV and movies, and who had mothers who worried about their clothes and appearance, were more likely to choose the sexy doll.