As everyone knows, Instagram is for pictures of your dinner, cat, baby (cat baby if you're lucky) or, if you're Demi Moore, Miley Cyrus, Rihanna, Kim Kardashian and now Madonna, boobies. Well done, Facebook - you scored a winner tapping into that lucrative market.
So, Madge joined yesterday and held her own Mammary awards at home while everyone else in America was watching the telly. And just to titilate things even more, she added the caption 'addicted to sweat!!!!!'. It's okay, she's having a lesson from Lourdes in internet acronyms tomorrow so she'll know to add the 'lol' soon.