Kate Moss is baring all, except tan lines, for her new gig as the "face and body" of St. Tropez self-tanning lotion.
"I'm so excited to be working with St.Tropez," Moss said in a statement to Us Weekly. "I've been using the products since they started and it's a really trustworthy, cool brand. I always feel more confident with a St. Tropez tan!"
Popular VideoThe average American throws away 82lbs of clothes:
The 39-year-old stripped down completely naked for the debut ad with the company.
"We're absolutely thrilled that Kate Moss has chosen to work with us on our new campaign: it gives us the ultimate stamp of approval on the quality of our products. Kate epitomizes St. Tropez's naturally glamorous approach to self-tanning and is a long-time advocate of the brand," Michelle Feeney, CEO of PZ Cussons Beauty, owner of St. Tropez, said in a statement. "Kate's fashion icon status is important to us but now her growing number of beauty campaigns proves that her appeal as a beauty icon resonates with confident women across all age groups globally. Not only is she beautiful but she has this amazing attitude. St. Tropez is about confidence."