Is this a sales pitch?

It seems like for any weapon to be popular these days, it first has to be endorsed by the Brady Bunch as being especially scary. Do you suppose the Brady Bunch gets kickbacks from gun manufacturers for doing these kind of write ups?

About all I know about this five seven is what I could dig up from a quick Internet search. It has a nine inch barrel, which would make it clunky as all get out for concealed carry . Muzzle energy is around 400 pounds, which is comparable to most of the mainstream offerings such as 9mm, .40 and .45. It uses a lighter bullet so the velocity is a bit higher, but a good part of the increased velocity comes from the long barrel. All things considered, I can't imagine why anyone would want one other than a collector who just wants something odd and different.

No one at Fort Hood was wearing armor anyhow, and if they had been, it would have been Class III that's designed to stop 7.62 Nato rounds that come out of the barrel with about 2800 foot pounds of energy. The little bitty bullets from the five seven wouldn't have made a dent in it.

So, what's the deal? The Brady Bunch makes claims about a weapon that would be false advertising coming from a manufacturer, and a Brady Bunch review is money in the bank compared to some puff piece in an outdoor sports magazine (if you cut out such articles, it's a clip).

If I was a gun manufacturer and wanted to boost sales, the first thing I'd do is try to cut a deal with the Brady Bunch. Heck, their efforts to sell beat up, el cheapo, surplus AK47 knock offs from third world countries has to be the marketing coup of the century.